You Want to do a Review . . . about WHO?

Your Inbox must be much like mine—full of luscious-sounding deals on how to attract a <bleep> load of traffic to your blog or site, promote yourself, and/or get high-quality press mentions (to name but a few, of course).

Bien sûr!  Yes indeedy-do, I want to accomplish all.  Dilemma: I don’t have the time [truly] to do, much less succeed, at even 25% of those things, at least not right now.  There’s one more reason: $$$.  Ain’t got none.  <LOL>  This, too, could [God willing] change some day.

Anyway, a Google email caught my eye: how to use the “” page to do the work for you re generating leads and promoting myself.  Sounds awesome.  All you need do is upgrade to “Pro”.   Yes indeedy-do, as soon as a little extra $ finds its way into the ol’ bank account, sign me up!

After perusing that, a plethora of additional information found its way into an already jam-packed must-read (and eventually, definitely do) folder.  Again, something in the stack stood out: getting Google reviews.  How did I not know about that?!  Or maybe I did, and it simply didn’t register?  <LOL>

It’s fairly simple to request people to do Google reviews—just Google!—and follow these steps (I’ll paraphrase):

  • Search for your name / business name in Google.
  • Click on the “Write a Review” button and then click on “Write Google Review”.
  • A Google Review box pops up.
  • Copy the URL in the address bar.
  • Shorten the Google Review URL.
  • Send it to your clients/followers to get Google reviews.

How much simpler can it get?  Love it (because we know how technically challenged I can be)!

So, as I’m considering the contest to run end of March, I’m also letting ideas take shape re acquiring those Google reviews (like really, WHO doesn’t want some?).

Next post: looking at ways to generate those reviews, short of begging.


About Me, Us, You, Whatever – by Reynalda-Fonne Werde (Post Writer Extraordinaire)

Hey there.  I’m back for another post.  Last time, I gave some advice re professional email addresses.  JJ and Linda said I’d done a pretty decent job for someone who’s not a fan of writing.  But as I may have mentioned, I’m kinda getting to like it.  (And, between you and me, I think I’m better than “decent”.)

We’re updating The Triple Threat Investigation Agency website and blog to look and read more professional.  Linda’s gotten agency emails in motion and JJ’s revamping the “About Us” page.  It’s nice enough, but not great.  So this post’s about doing a dynamite one based on what we learned from fellow P.I.s and successful local business folks.


Have some strategically placed photos relevant to your business; this will break up and balance the “About” page.  The word back when: eye candy.  You want that page to be visually appealing and you don’t want word overload.

Tell visitors what you do and what makes you qualified to do it.  Cite a success or two.  You don’t have to write an essay.  Be short and sweet.  A paragraph is fine.

Communicate enthusiasm for what you do and why you do it.  Ditto re the short and sweet.

Mention professional (and possibly personal, depending on what you’re “about”) successes.  Success for the Triple Threat Investigation Agency: solving a murder case and, on a more everyday note, locating a lost pooch.

Disclose what it is you want to (can) do.  For the agency: handle all types of investigations with utmost discretion.

Have a sentence or phrase or two expressing the spirit and/or purpose of your business.  Place them, like your photos, strategically on the “About Me” / “About Us” page.  Grab attention.  This one I’m just throwing out and it’s probably not too original, but given we’re a P.I. agency, we might state something like: “No Case Too Big or Too Small.”  You got the idea.

Contact info in a corner (in addition to an actual Contact Page) is something worth adding.  Make it super easy (accessible) for people to contact you.

You could also provide a personal message.  Again, keep it brief.

Feel free to include links—to articles, posts, reviews, your email address.  Determine what’s important/relevant and do it.

A couple of additional things to consider when you’re putting it together is how you’re going to write it (first person or third) and what type of tone you’ll use (humorous versus serious).  Make sure it reflects you / your business.

Hopefully, I’ve given some solid advice for that “About” page.  The Boss is back next week, as an FYI.  And I’m off to the spa now (nothing better than a facial and massage to get yourself feeling like a million dollars).

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